Retail trade
Business is like a mechanism of 2000 well- tuned parts.
If you have tuned only 19000 of them, you will suffer losses.
Gerard Mulliez, founder of Auchan
Strategy
- development and implementation of market strategy for companies of the retail trade market
- development of the new type national retail chain
- preparation and implementation of standards for chain stores
- formulation of the trade object concept , design decisions and trade space arrangement
- development of growth strategy
- evaluation of existing corporate strategy
Operating activities
- audit of existing management, production and engineering processes, release of weak and strong aspects of the trade enterprises’ activity
- enhancement of efficiency of the trade enterprise’s operating activities
- development of trade portfolio according to the store format
Marketing and sales
- design and implementation of the domestic and foreign marketing concept for retail trade enterprise
- building and development of the efficient and powerful national retail brand
Human resources: people as an essential resource of retail enterprise
- development of the company’s corporate culture
- development of the retail trade enterprise’s HR policy statements
- development of the enterprise organization structure and business units interaction scheme
